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The Self-Led Woman® with Deborah O'Grady


Feb 21, 2022

Are you failing to connect with your audience? 

It’s so easy to get caught up in the idea that branding is some routine process of posting on social media, writing copy and updating your website, but successful branding is so much more personal than this. 

Your audience wants honesty. They want authenticity. They want to see the real you, because you are your greatest asset, and you are the reason your business, and your brand, will be a success. 

Your personal brand needs to start from within. It needs to be aligned with your core soul energy, and it needs to constantly evolve as you and the world around you changes.  

In this episode, I tell you all about energetic branding and its importance in shaping your business’ identity, in a way that keeps evolving naturally. Having a brand that is aligned with your core  identity is essential in achieving longevity and success in your business  

I also tell you about my own experiences working for a number of blue-chip household brands and how my views on branding have changed over the years while working with women just like you in creating a successful personal brand that can scale.  

 

Topics Discussed: 

(01:12) The importance of aligning your brand with your soul energy 

(06:13) The disconnect created by ignoring your inner-self  

(08:55) What to focus on when creating the shift from your inner being to your outer-image 

(15:15) Tuning in to your vibration to benefit your brand 

 

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